[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/www.serado.cz\/reklama-a-eshop\/#Article","mainEntityOfPage":"https:\/\/www.serado.cz\/reklama-a-eshop\/","headline":"Reklama a eshop","name":"Reklama a eshop","description":"V dne\u0161n\u00edm sv\u011bt\u011b, kde je v\u0161echno elektronick\u00e9 nebo technick\u00e9, tak je velice jednoduch\u00e9 m\u00edt n\u011bkde reklamu, ale nemyslete si, \u017ee kdy\u017e m\u00e1te opravdu hodn\u011b m\u00edst anebo mo\u017enost\u00ed kam d\u00e1t reklamu, \u017ee to m\u016f\u017ee b\u00fdt opravdu tak extr\u00e9mn\u011b jednoduch\u00e9, \u017ee to zvl\u00e1dnete doma, \u017ee to zvl\u00e1dne i naprost\u00fd laik. Nemyslete si, \u017ee ud\u011blat reklamu, kter\u00e1 zaujme,...","datePublished":"2024-03-28","dateModified":"2024-04-02","author":{"@type":"Person","@id":"https:\/\/www.serado.cz\/author\/#Person","name":"","url":"https:\/\/www.serado.cz\/author\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/d7705a23c50ede72936119380238a88bdeb91030521f9262dc3abc6fdd8add33?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/d7705a23c50ede72936119380238a88bdeb91030521f9262dc3abc6fdd8add33?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"serado.cz","logo":{"@type":"ImageObject","@id":"\/logo.png","url":"\/logo.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.serado.cz\/wp-content\/uploads\/linkedin-689761_960_720.jpg","url":"https:\/\/www.serado.cz\/wp-content\/uploads\/linkedin-689761_960_720.jpg","height":0,"width":0},"url":"https:\/\/www.serado.cz\/reklama-a-eshop\/","about":["Business"],"wordCount":392,"articleBody":"    V dne\u0161n\u00edm sv\u011bt\u011b, kde je v\u0161echno elektronick\u00e9 nebo technick\u00e9, tak je velice jednoduch\u00e9 m\u00edt n\u011bkde reklamu, ale nemyslete si, \u017ee kdy\u017e m\u00e1te opravdu hodn\u011b m\u00edst anebo mo\u017enost\u00ed kam d\u00e1t reklamu, \u017ee to m\u016f\u017ee b\u00fdt opravdu tak extr\u00e9mn\u011b jednoduch\u00e9, \u017ee to zvl\u00e1dnete doma, \u017ee to zvl\u00e1dne i naprost\u00fd laik. Nemyslete si, \u017ee ud\u011blat reklamu, kter\u00e1 zaujme, kter\u00e1 je opravdu kvalitn\u00ed reklamu, \u017ee je to jednoduch\u00e9. A opravdu jednoduch\u00e9 to nen\u00ed. Tak\u017ee abyste v\u011bd\u011bli t\u0159eba jak na PPC reklamu na linkedInu anebo jak t\u0159eba vytvo\u0159it kvalitn\u00ed e-shop na platform\u011b shoptet, tak samoz\u0159ejm\u011b mus\u00edte m\u00edt tak\u00e9 n\u011bjak\u00e9 znalosti. Zkuste se pod\u00edvat na webov\u00e9 str\u00e1nky seoconsult.cz, kde najdete PPC reklamu na LinkedIn anebo tak\u00e9 jak pr\u00e1v\u011b pracovat s e-shopem, kter\u00fd bude na platform\u011b shoptet.   Je skv\u011bl\u00e9, \u017ee pr\u00e1v\u011b do t\u011bchto PPC reklam, jako nap\u0159\u00edklad na instagramu nebo inkedInu, tak v dne\u0161n\u00ed dob\u011b se investuje \u010d\u00edm d\u00e1l t\u00edm v\u00edce. A v\u00edce financ\u00ed a jde do toho i v\u00edce firem, proto\u017ee firmy zjistily, \u017ee pr\u00e1v\u011b na soci\u00e1ln\u00edch s\u00edt\u00edch je opravdu co nejv\u00edce lid\u00ed. Pr\u00e1v\u011b soci\u00e1ln\u00ed s\u00edt\u011b poskytuj\u00ed opravdu perfektn\u00ed m\u00edsto, kam d\u00e1t r\u016fzn\u00e9 reklamy nebo kampan\u011b, v\u010detn\u011b brandov\u00fdch kampan\u00ed anebo tak\u00e9 r\u016fzn\u00fdch lead generation. Nav\u00edc takov\u00e9 reklamy na soci\u00e1ln\u00edch s\u00edt\u00edch dosahuj\u00ed opravdu vysok\u00e9 m\u00edry konverze.  Je tam hodn\u011b lid\u00ed, klik\u00e1 se na reklamy a tak\u00e9 tam r\u016fzn\u011b komentuj\u00ed v\u0161echno anebo zanech\u00e1vaj\u00ed koment\u00e1\u0159e. Jin\u00fdmi slovy, nap\u0159\u00edklad na soci\u00e1ln\u00edch s\u00edt\u00edch m\u016f\u017ee va\u0161e reklama tak\u00e9 oslovit u\u017eivatele ve v\u0161ech f\u00e1z\u00edch n\u00e1kupn\u00edho cyklu, tak\u017ee se nemus\u00edte b\u00e1t, \u017ee by t\u0159eba n\u011bkdo n\u011bco p\u0159ehl\u00e9dl. J\u00e1 sama jsem si \u0159\u00edkala, \u017ee kdybych podnikala anebo cht\u011bla tak\u00e9 n\u011bjakou reklamu, tak bych se obr\u00e1tila na zm\u00edn\u011bn\u00e9 webov\u00e9 str\u00e1nky, kde bych si domluvila n\u011bco, abych n\u011bco l\u00e9pe pochopila. A abych v\u011bd\u011bla, jak na reklamu, nap\u0159\u00edklad na soci\u00e1ln\u00ed s\u00edti anebo jak pracovat na platform\u011b shoptet.                                                                                                                                                                                                                                                                                                                                                                                                   "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Reklama a eshop","item":"https:\/\/www.serado.cz\/reklama-a-eshop\/#breadcrumbitem"}]}]